How to make a viral video

There’s alot of hype these days, and controversy, when it comes to leveraging social media for lead generation and marketshare engagement at the enterprise level. One of the first questions we hear when discussing the applications of Twitter with corporate marketing officers is: “so how do we use this to make more money?”.

Seems that’s all anyone cares about these days.

Still, there’s no doubt traditional marketing professionals have yet to fully embrace social media for business applications. Aside from the few companies who have learned how to use twitter, confusion regarding the right approach to viral marketing, social media marketing, and SEO – abounds.