Miami, June 11, 2009

Get more traffic from social media with SU.PR

Filed under: Google, Search Industry News, Social Media, Technology, Tools — Posted by Charlie @ 9:05 am

It’s not everyday one of my New Rich heroes dabbles in the world of SEO, Social Media, and Search Marketing…even though by definition (defined by actions), he’s got every facet of search marketing on lock. In the video below, Tim Ferriss gives us an exclusive first look at SU.PR, the latest and greatest social media marketing platform built by the folks who brought us Stumble Upon. If  SU.PR  is everything Tim says it’s cracked up to be…monitoring the effectiveness of social media campaigns is about to be a no brainer!

Tim’s synopsis of the new tool hits the nail on the head as far as i’m concerned…so i won’t try to recreate it here! I encourage you to check out his in depth review for all the juicy details. In case you’re looking for more information on SU.PR before venturing over to one of the greatest blogs on the planet, here’s an excerpt from one of the developers:

“Publishers have the option to create Su.pr URLs that will deliver visitors directly to their site via a 301 redirect, preserving their search rank. Simply upload a configuration file in the website’s root directory and it will turn on the option for all the Su.pr URLs for that domain. Unlike other web toolbars, the StumbleUpon toolbar can be hosted on your own site with a single line of Javascript. The toolbar will be shown to your visitors when they click on a Su.pr link. The toolbar promotes your best content in the sidebar and encourages your visitors to thumb-up your page and get more traffic.

Publishers can also build their brand by creating short URLs in their own domain with Su.pr. Your own custom short URLs (i.e. yourblog.com/asd) build your brand each time they are posted and retweeted. Once you enable the option, anyone who creates a short URL to your content with Su.pr will automatically generate a custom short URL. Simply add a rewrite rule and the same configuration file in your website’s root directory will do the work. We plan to have a beta version of the service available for all PHP based websites next week and more platforms to follow shortly.”

So what does all this mean for social media marketers far and wide? Well, in a nut shell, move over bitly, SU.PR is about to rock your world. And be sure to keep an eye out for more invites to test SU.PR before the launch!

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